Five Important Rules for Website Design
When it comes to your website, extra attention should be paid to every minute of detail to ensure that it works best for its intended purpose. Here are seven key pointers in moving your business upside down.
A well-designed website can help you build a positive image of your potential customers. It can also help you increase your brand and get more conversions. But, more importantly, it provides good user experience and helps your website visitors to access and navigate your website easily.
1) Do not use splash pages
Splash pages are the first pages you see when you come to a website. They usually have a beautiful image with words such as “welcome” or “click here to log in”. In fact, they are just that – beautiful vases with no real purpose. Don’t let your guests have a reason to click the “back” button! Give them the value of your site in advance without a splash page.
2) Do not over use banner AdSense
People with very little experience are trained to ignore banner space, so you will be wasting your website marketing space. Instead, provide the most relevant content and include relevant links to your content, and let your visitors feel that they want to buy instead of being pressured to buy.
3) Have easy and clear navigation
You should provide a simple and very straightforward navigation menu so that even a toddler will be able to use it. Avoid complex Flash menus or drop-down menus. If your visitors do not know how to navigate, they will leave your site.
4) Have a clear indication of where the user is
If visitors are very focused on browsing your site, you will want to make sure they know what part of the site they are on at the moment. That way, they will be able to browse relevant information or navigate to any part of the site easily. Do not confuse your guests because confusion means “throwing the ship”!
5) Avoid using audio on your site
If your visitor is going to stay on your site for a long time, reading your content, you will want to make sure that they are not annoyed by a certain sound that is always heard on your website. If you insist on adding volume, make sure they have some control over it – volume or mute controls can work well.
Best Design Practices
Your website is where your business resides – it is similar to the headquarters of an offline company. Therefore, it is important to practice good design principles to ensure that your site reaches the highest number of visitors and sells to as many people as possible.
Make sure you have clear guidelines for navigating your website. The navigation menu should be simple and short so that visitors know how to navigate your website without confusion.
Reduce the number of images on your website. They make your site load very slowly and often less than necessary. If you think any image is important for your site, make sure you improve it using image editing programs to make the file size smaller.
Keep sections of your text at a reasonable length. If the section is too long, you should divide it into separate sections so that the text blocks are not too large. This is important because a very large text block will prevent visitors from reading your content.
Make sure your website complies with the Web site www.w3.org and make sure it is compliant with the browsers. If your website looks good in Internet Explorer but hits badly in Firefox and Opera, you will lose a lot of visitors.
Avoid using scripting languages on your site unless necessary. Use writing languages to manage or manage data, not to create tangible results for your website. Hard scripts will reduce your site load time and disrupt certain browsers. Also, the script is not supported in all browsers, so some visitors may miss important information as a result.
Use CSS to style your page content because it saves a lot of work by styling all the elements on your website at once.